How Coca-Cola is making packaging part of the World Cup experience
July 13, 2026
Coca-Cola’s FIFA World Cup campaigns show how packaging can become more than a container, creating new ways for fans to collect, interact, and engage.
July 13, 2026
Coca-Cola’s FIFA World Cup campaigns show how packaging can become more than a container, creating new ways for fans to collect, interact, and engage.
October 16, 2023